FurnishURHome operates as what type of business model?

• A. Direct-to-consumer
• B. Marketplace
• C. SaaS
• D. Dropshipping

Answer: (B)

Marketplace is a platform model that brings together multiple sellers and buyers in one place. FurnishURHome fits this if it provides a site where various furniture sellers list their products, buyers browse and buy through the platform, and the site earns revenue from commissions or fees rather than manufacturing or stocking the goods itself. This differs from direct-to-consumer, where a single brand sells its own inventory directly to customers; it’s also different from SaaS, which delivers software as the product; and from dropshipping as a fulfillment method, which describes how products are shipped rather than the overall business model (a dropshipper could operate a marketplace, but the defining model is hosting many sellers). So the best description is that FurnishURHome operates as a marketplace.